The Google enterprise gets larger
MOUNTAIN VIEW, Calif. (AP) - March 11, 2008 The Mountain View-based company closed the acquisition Tuesday,
just a few hours after European antitrust regulators approved the
transaction over the objections of Microsoft Corp. and other
companies. Those critics had argued the addition of DoubleClick
will give Google too much control of online advertising prices.
U.S. regulators approved Google's purchase in December.
Google makes most of its money selling text-based ads on the
Internet. The company is counting on DoubleClick to help sell more
dynamic advertising.
