In its official App Store description, the developer wrote: "The red icon on your iPhone or iPod Touch always reminds you (and others when you show it to them) that you were able to afford this. … It's a work of art with no hidden function at all."
According to tech blog Valleywag, one curious patron accidentally downloaded the application, thinking it was a joke. But seven others -- five in the United States, one in Germany and one in France -- meant to buy the ridiculously pricey program.
Who knows if those seven spendthrifts were actually rich, but they certainly made Heinrich several thousand dollars richer.