Big snow means big business for ski resorts

January 31, 2011 3:15:55 PM PST
You may be sick of all of this snow we've been seeing this winter, but for local ski resorts it's like money in the bank.

It's part of the reason why, even on a Monday, Blue Mountain was bustling.

"Well, the kids were off today, thought Monday it's a lot less crowded, we just had snow. Perfect day to come out here and get re-acclimated to skiing again," said Roger Kung.

Economically the record snow fall has translated into big business for Pennsylvania ski resorts, right down to the bottom of the slopes where shops like Half Pipe have already seen a 20% uptick in sales.

"For us, it's heaven from the sky" said co-owner Giovanni Noto.

They've found themselves constantly ordering new shipments to keep up with demand.

"Accessories, gloves, hats, goggles. You can't ski without goggles when it snows!" Noto said.

Blue Mountain Marketing Director Heidi Lutz says it is too early to tell just how well they will do this season, but...

"February is actually our busiest month, so we have to keep our fingers crossed and hope for this weather and more snowfall," Lutz said. "This could be our best year ever."

Load Comments