Lamborghini files trademark suit vs Vegas business

LAS VEGAS - July 15, 2011

The manager of the businesses being sued told the Las Vegas Sun Thursday that he wasn't previously aware of the lawsuit and thought it sounded frivolous.

Lamborghini lawyers who filed the suit Wednesday in U.S. District Court say logos at the entrance of the businesses inside the Palazzo Las Vegas Resort are brazen imitations of the carmaker's logos.

They say the Dal Toro Exotic Car Showroom, Dal Toro Merchandise Gallery and Dal Toro Il Ristorante Italiano are part of a scheme to mislead customers and piggyback on Lamborghini's reputation.

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