Wal-Mart's video service reaches iPad

August 10, 2011 9:37:52 AM PDT
Wal-Mart's Vudu video streaming service is coming to the iPad, but not as an app.Wal-Mart Stores Inc. is streaming video to the browser, joining other companies in avoiding the fees that Apple applies to any content sold through apps.

Starting Wednesday, iPad users will be able to rent, buy and watch movies on Vudu.com. The service already works on PC browsers, but the Flash technology used is not compatible with the iPad. Instead, Vudu is using "Live Streaming" tools from Apple to reach the tablet.

Apple Inc. takes a 30 percent cut of content such as movies sold through apps, a charge that some media companies find hard to accept.

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