Saving with 6abc: Rating stores

February 7, 2012

Shopping these days means searching for great deals. Whether you're looking for clothes, kitchen supplies, electronics, or even jewelry, Consumer Reports can tell you where to buy almost anything.

"We asked readers to rate their experiences at major chains, both in-store and online," Kim Kleman of Consumer Reports told Action News. "We asked them about quality, selection, value, customer service, and how easy it was to check out."

The Consumer Reports National Research Center rated all kinds of stores, including big-box giants - Walmart, Target, and Kmart. Department stores - Macy's, JC Penney, Sears, and Kohl's. Also two super-sized warehouse clubs - Costco and Sam's Club.

"The biggest complaints we got about walk-in stores were long lines, lack of sales help, and out-of-stock items," Kleman told us.

Walmart got the lowest rating for customer service. When it comes to finding a bargain, Kmart - a store known for its low prices - came up short. Shoppers said they got better value at Costco and Kohl's. Costco turned out to be the real standout.

"It was the only chain to get an outstanding grade for the overall quality for its merchandise - be it in stores or online," according to Kleman.

Costco's website also got kudos for value and how easy it is to navigate. And it has another plus.

"The Costco website isn't just for members," Kelman said. "Nonmembers can shop there if they pay an extra 5% of the purchase price."

Checkout is a "virtual breeze" online - unlike the lines people complained about in Costco stores.

Consumer Reports says shoppers particularly praised the quality of Costco's merchandise - everything from personal care items like cosmetics, toothpaste, and shampoo to kitchenware, electronics, and even watches and jewelry.

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