Surveillance video was taken moments before 26-year-old Amber Long was shot to death during a purse snatching.
On Sunday, January 19, Long and her mother were walking in the 900 block of North Front Street in the city's Northern Liberties section.
"The mother and daughter were having a good day, they went out, saw a show, they were leaving to go home," said Santo Montecalvo, Citizens Crime Commission.
At about 10:35 p.m. police say the pair was approached by two males. One grabbed the mother's purse and the other went for Long's.
"Amber struggles with hers and the male just pulled out the gun and shot her in the chest," said Montecalvo.
Police say the two suspects fled the scene in a black Chevy Impala. Long was taken to the hospital where she was pronounced dead.
"There's $37,000 reward, $20,000 by the City, $10,000 by the FOP and $7,000 by the Crime Commission," said Montecalvo.
A reward is also being offered in another yet unsolved crime.
Two years after her son's accident a Northeast Philadelphia, a mother is still trying to find the person responsible.
At 10:15 p.m. on April 3, 2012, then 17-year-old David Silva was riding his bike on Tyson Avenue in the area of Ditman Street in the city's Tacony section.
That's when police say he was struck from behind by a car. The driver fled the scene.
Silva's family says the teenager suffered a traumatic brain injury that has resulted in physical and mental challenges.
The Citizens Crime Commission is administering a $1,000 reward for the arrest and conviction of the person responsible in that case.
In both cases all you have to do is make an anonymous tip call to 215-546-TIPS (8477).