Burger King is taking a dig at McDonald's iconic happy meal and also making a statement about mental health.
As Burger King puts it, noone is happy all the time.
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So they're launching a new collection of meal boxes letting customers choose how they feel.
A YouTube film was published to coincide with the launch of the so-called "Real Meals."
Customers can order a Whopper meal based on however they might be feeling.
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Happy isn't one of them.
You can order a "Blue" meal if you're feeling down, a "Salty" meal if you're just feeling salty, and the "YAAAS" meal if you're feeling extreme excitement followed by a fist pump.