"I'm always in a good mood," said fan Carl Pfefferle.
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Eagles fans had a lot to be happy about while shopping at Rally House in Roxborough. Some enjoyed sharing Super Bowl memories.
"The first time I was still in college, that's how long ago that was. And then you got 2004, 2017, and now. You might as well enjoy it while it's here because like I said, it doesn't come around," Pfefferle said.
A lot of people tried to hit the stores early in search of any NFC Championship merchandise that was still available.
"Slim pickings, it's a Philly thing, can't find nothing. We'll walk out of here with something though. It's a Philly thing," said fans Nate Colman & Joanne Taylor.
They found a couple of T-shirts.
Other fans will be back as more deliveries arrive each day.
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"This is like a tradition now. Three months ago when the Phillies won, we were here too," said fan Vince Falchetta Sr.
"Bring out the wallet. It's one thing after another," said fan Joe Falchetta.
Action News also caught up with fans at Dick's Sporting Goods in King of Prussia, which opened early for the rush.
"'I'm getting everything," said Eagles fan Benny Rosario.
The Pro Shop at the Linc was another hotspot for fans.
"I'm here getting this 'conference champion,' and this helmet and the shirts," said Evan Jones.
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The Pro Shop sold out of some items before noon. They expect to get another shipment on Wednesday.
The excitement comes just a couple months after the Phillies went to the World Series, and many fans scooped up that gear as well.
"I'm almost bankrupt from it," said Mike Butler. "I got everything."
There will certainly be time to load up over the next couple of weeks ahead of the big game.
"The Eagles against Andy Reid, you can't write a better story than that. Kelce brothers against each other, old coach, new coach. It's going to be phenomenal," Pfefferle said.