Live it up in 'Possibility City'

LOUISVILLE, Ky. (AP) - October 13, 2009

A recent ad campaign launched in Kentucky says all that can happen in Louisville. But some officials aren't laughing at the tongue-in-cheek ads boasting the benefits of "Possibility City."

Metro Councilman Doug Hawkins and other city officials have said several of the ads are in poor taste.

One depicts a young man who wants to get out of fictional Oblivion, Ohio, so he can find a girl with a risque tattoo. Another alludes to warnings on erectile-dysfunction medications, saying happiness lasting more than four hours is normal.

Despite the criticism, the marketing firm that created the campaign says the ads have gotten a positive response.

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