JCPenney stock falls below $1

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JCPenney stock falls below $1. Gray Hall reports during Action News at 6 a.m. on December 29, 2018.

JCPenney has hit a milestone no company ever wants to achieve.

Its stock fell below one dollar for the first time this week.

The 110-year-old company hasn't been profitable since 2010.

JCPenney has $4 billion worth of debt, a junk credit rating and problems with its inventory and supply chain.

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