PHILADELPHIA -- Tina Baer is the Mastermind behind the term "Swemo," a combination of Swifty and emo.
The term has taken the world by storm, particularly on TikTok, where the hashtag has amassed over 11 million views.
Emo music, a sub-genre of punk rock known for its emotional lyrics, may seem an unlikely match for Taylor Swift's pop anthems and many thought Baer was crazy for thinking the two go hand in hand.
But as a self-proclaimed "Lover of Taylor Swift and emo music", she says the Swemos get it.
"When I put on a Venn diagram of Taylor Swift and emo, sometimes it does become so overwhelming; it's a circle," she says. "It's a lot of emotionally-driven writing."
She took the term 'Swemo' and turned it into The Swemo Experience, a party designed for the people who knew their love of emo music was 'never a phase and listening to Taylor Swift was Nothing New.
To celebrate the start of Taylor Swift's "Era's Tour," Baer is throwing The Swemo Experience on May 11 from 8-12 p.m.
The event will take place at The Theatre of Living Arts in South Philadelphia and promises to be a night to remember.
Fans can purchase tickets at here.
The Swemo Experience | Facebook | Instagram | TikTok
The Swemo Experience (@theswemoexperience) Instagram photos and videos Tiktok: https://www.tiktok.com/@theswemoexperience