Spike in local produces sales after the holidays

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With the holidays now over, many people are trying to eat healthier - as a result, local supermarkets are seeing an increase in their produce sales. (WPVI)

With the holidays now over, many people are trying to eat healthier - as a result, local supermarkets are seeing an increase in their produce sales.

Visit almost any local grocery store, and you'll find the produce isle packed with shoppers - more so than before the holiday, say store managers like Jay Schneider.

Schneider works at Acme.

After the first of the year, he says people want to focus on healthier eating.

"One of the items they gravitate toward is bagged salads. It's quick, it's easy - you put it in, it's pre-washed," said Schneider.

He says the spike in bagged salad sales is significant.

"We'll probably sell at least about 5,000-6,000 more cases a week which is a lot," said Schneider.

Grocers say consumers are buying more baby carrots, broccoli, cauliflower, bananas and other fruits like apples and avocadoes.

People are making resolutions and dieting after over-indulging the past few months

However resolutions aren't the reason Marvin Hardy purchased fruit.

"I just called my wife, she said 'Bring home some fruit.' So I bought fruit, just following orders," said Hardy.

Another big reason for the bump in produce sales is that more people are juicing.

In some stores, this month's kale sales have nearly tripled. Schneider says it's not the veggie it used to be.

"It was considered a dirty vegetable. It was always garnish - it was low on the vegetable pole," said Schneider.

Grocery store managers and marketers around the area agree that they expect the spike in produce sales to last at least the remainder of the month.

And some shoppers also agree.

"I'm trying with a salad, bananas however I'm telling you it's not going to last that long. It goes back, it's cyclical," said Olin Honore.

Related Topics:
foodfooddietdietingdiets
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