It's sleeker, faster and water resistant.
The iPhone 7 has all the bells and whistles loyal Apple users have been waiting for.
"I'm super excited. I heard they really increased the camera sharpness," said J. Demtrius Berker of Northeast Philadelphia.
"I like the camera. The new camera looks really good," said Jessica Weis from the United Kingdom.
But there's one major feature you won't find on it.
Wireless ear buds at the tune of $160 are the new way to listen to your phone.
And the breakup story between Apple and the headphone jack is all iPhone users are talking about on Twitter.
"That's so inconvenient. I wouldn't. I think that's stupid and pointless," said Jessica Zhang, Temple University.
But there will be an adapter available to those still sporting the now 'old school' headphones.
We asked Alex Sharp from the UK if he plans to fork over the $160.
"I'd like to say no, but Steve Jobs has a way of reaching into my wallet," said Alex Sharp from the UK.
And if you're not sold on the newest features, there's always next year's iPhone 8.
The new iPhone is available for purchase on Sept. 16. Pre-orders start on Friday.
Say goodbye to the iPhone's headphone jack