Family hopes reward will bring answers in death of loved one

NORTH PHILADELPHIA (WPVI) -- A man is gunned down in his neighborhood, and now his family hopes a big reward will entice someone to come forward with information.

The victim's uncle Marvin Stokes said, "Outgoing guy, heavy into fashion, I mean likes to ride his motorcycle, likes to go places with his kids."

Twenty-eight-year-old Brandon Baylor's life was tragically cut short on Monday, November 14.

His family does not believe his death was a random act of violence.

Stokes says, "What happened to my nephew is closer than you think. It's not random. This is like an act of, I don't know if it's jealously or it's not random. This is local."

Just after 4:00 p.m., Baylor was shot multiple times on North 25th near West Berks Street in North Philadelphia.

"You can honestly accept it better if you got an illness, and you pass away because you were in pain in that way, but when somebody takes your life, it's different it hurts a different way," said Stokes.

The Citizens Crime Commission is administering a $10,000 reward and the city of Philadelphia is offering up to $20,000 for anyone with information that leads to the arrest and conviction of the person responsible.

All you have to do is call 215-546-TIPS.

All calls will remain anonymous.

Baylor's family says it's time that mindsets change when it comes to conflict.

"Either you got respected or you respected the person that you were fighting, but you lived nowadays. They don't think like that. Their first mindset is to grab a gun, knife whatever. Every man has to be accountable for his actions," said Stokes.

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