Twitter users anywhere in the world can control the lights on a holiday display in New Jersey.
Tweets will turn on a 9-foot Christmas tree, menorah and over 1,000 LED lights at Oxford Communications in Lambertville and tweets also turn them off.
The company says it designed the display with the intention to help charities, towns and businesses to develop awareness and fundraising campaigns.
Tweet #brilliant#twinkle to Oxmas_Tree to light the display
#figgyypudding to turn them off.
There are 9 other hashtags.
#comfort activates red lights
#joy activates green lights
#candle activates the menorah