OLD CITY (WPVI) --There were all types of wedding dresses for soon-to-be-brides, in all different shades, and by the hundreds.
But this wasn't just any bridal show inside the Wyndham Historic District Hotel in Old City on Saturday.
This was all part of Brides Against Breast Cancer.
"I think just now it's coming to reality that I'm getting married," said Jackie Ramirez.
"That's actually one of the reasons I decided to check it out. I really appreciate it has a cause and it's actually raising awareness," said Ashley Cheung.
Proceeds will benefit HealthSupportNetwork.org which provides services to those fighting the disease.
Last year, Brides Against Breast Cancer and its nationwide tour of gowns raised more than $1 million.
"We fund free cancer support programs for not just cancer patients but also their families. We help anyone going through the fight during their journey," said Kyela Faett, Brides Against Breast Cancer.
The gowns on the racks are heavily discounted: $75 is the cheapest and $1,800 is the most expensive.
Saying yes to the dress can be emotional for any soon to be bride, but we found some women who were here because of how cancer has impacted their lives.
There were a lot tears for North Philadelphia resident Ramirez and her bridesmaids. Ramirez and her sister recently lost their mother to cancer.
They wore pink right down to the socks to honor their mom and her battle.
What do they think their mother would say if they saw her?
"She would love it, she would love it - I know she would," said Erika Figueroa, sister.
For Cheung, who is from Washington, D.C., her mother who's a breast cancer survivor couldn't be here.
"So my sister is here with me along with some of my really good friends - all to support the cause and it was really fun to do it," said Cheung.
And she's thankful her mom will be able to see her take that walk down the aisle.