Philadelphia homeowners look to Airbnb as World Cup drives surge in summer bookings

PHILADELPHIA (WPVI) -- With a lineup of major sporting events headed to the region - from the PGA to the World Cup to the MLB All-Star Game and celebrations for America's 250th - Philadelphia is preparing for an influx of visitors this summer.

Alongside hotels and local businesses, homeowners are hoping to benefit by renting out their properties to travelers eager to be part of the action.

Airbnb says interest is already rising as the FIFA World Cup approaches, both from guests booking stays and from residents looking to become hosts.

"When we heard the World Cup is coming to Philadelphia, we were very excited," Airbnb host Tamitra Tann said.

Tann, who owns a three-bedroom rental in Atlantic City, believes the timing is ideal for new hosts across the Delaware Valley.

"You could get the best of both worlds by going to the games and then coming down to the casino, going to the beach," she said.

Airbnb spokesperson Bill Russo said the company has seen a surge in bookings across host cities.

In Philadelphia, neighborhoods including North Philadelphia, West Philadelphia and University City have experienced the largest year-over-year growth, with North Philadelphia up 253 percent.

"It's never been easier to host and frankly, with the World Cup and so much going on in Philly, it's never a better time," Russo said.

To encourage new hosts, Airbnb is offering $750 to those who welcome guests by July 31. The company has also launched a "host earnings calculator" to help prospective hosts estimate potential income.

"People see the excitement, and they recognize the economic opportunity, and we want to make it simpler than ever before," Russo said.

He noted that hosts must meet local requirements, which vary by city.

In Philadelphia, short-term rental operators need a commercial activity license and a zoning permit, among other approvals.

Tann said the experience pays off.

"It's very rewarding in a number of ways. You're helping families save money," she said. "I think it's a good entryway for entrepreneurship as well."

The Philadelphia mayor's office has been contacted for more information on how the city plans to monitor and regulate short-term rentals during the busy summer season.