
BRODHEADSVILLE, Pa. (WPVI) -- At Simply Sage in the Pocono Mountains, owner Kari Pierpont chooses each product with care.
She calls her shop her project to make people aware of what's in the products that they're bringing into their homes.
She does the research and carefully curates items she deems to be safe and effective, making it easy for people to switch to clean products.
The mom of four says she operates on a simple rule: if she wouldn't put it in or on the bodies of her young children, she won't sell it in store.
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110 Shafer Drive Unit 4, Brodheadsville, PA 18322