Burger King launches cologne

PHILADELPHIA - December 18, 2008

The website for /*Burger King*/'s fragrance, called "Flame," has plenty sultry images and promises to help heat up the romance at your house this holiday season.

It's supposed to smell like a flame-broiled Whopper, Burger King's trademark sandwich.

You can order the new cologne by Clicking Here.

This latest campaign is another in a line of unusual advertising. Burger King also had its titular character inserted into a video game for the X-Box 360, which was one of the top-selling games of the year 2006. Also, Burger King had another online campaign to promote its chicken sandwiches subservientchicken.com that it launched in 2004.


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