NEW YORK, N.Y. (WPVI) -- As more men seek out Botox treatments, doctors say they're seeing a difference in what men & women want from the wrinkle-smoother.
In fact, a New York plastic surgeon has dubbed the male treatment "the Wall Street Wrinkle."
Men don't want a wrinkle-free look like women.
They want to keep lines which show character, but don't want those showing age or overexposure to the sun.
Another interesting trend - men aren't getting botox just in their faces. They see some other trouble spots.
"Botox injections in the palms of their hands. So when they give a handshake, they don't have that sweaty handshake. they ask for botox injections in their armpits, which prevents them sweating, and they don't sweat through their shirt," says Dr. Norman Rowe.
Almost 400-thousand men got botox in 2013 - up 310 per cent from 10 years earlier.
And the figures for 2014 are expected to be even higher.