Experts to kids: Turn the volume down!

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Monday, November 14, 2016
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We are less than six weeks and counting until Christmas and electronics are expected to be a hot item for gift giving this season.

PHILADELPHIA (WPVI) -- Jazzy Ash and the Leaping Lizards had the students at Andrew Jackson School in South Philadelphia on their feet Monday.

But it was their ears that they were paying special attention to.

It's all part of the Listen to Your Buds campaign, which includes a concert series meant to teach children the safe way to listen.

Philadelphia schools partnered with the American Speech-Language-Hearing Association (ASHA) to try to prevent noise induced hearing loss, which appears to be getting more prevalent.

"They're overusing the technology at loud volume. And if you do that long enough, and loud enough you could develop noise-induced hearing loss," said Joseph Cerquone of ASHA.

"The older kids sometimes have some bad habits that have formed already, it's important to try to change them. We will create a bigger advocacy if we start young," said Principal Lisa Ciaranca Kaplan.

The campaign hopes to reach kids when they're still young, but parents play an important role here too.

Organizers say that means parents should not only set an example, but monitor usage and volume, and put parameters in place and make sure their children take breaks.

These lessons can be particularly relevant with the approaching holidays.

"It's a time when you're giving your children these devices, to speak to them about protecting their hearing," said Cerquone

And these students seem to be getting the message loud and clear.

"You look at the volume and you see how loud it is and you know to make it quieter," said first grader Liam.

Well, not too loud.