NEW YORK (AP) - March 13, 2009 After narrowly avoiding a filing for bankruptcy protection last
month, the nation's only satellite radio provider wants to step up
sales directly to consumers. New car purchases - which had been
Sirius' best source of customers - are way down.
Sirius XM also said in a call Thursday to discuss its
fourth-quarter earnings that it's ramping up efforts to reach
buyers of used cars with factory-installed satellite radios.
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