But there's a high-tech twist to the Easter egg hunt.
Nearly 275 egg sculptures are being hidden around the city.
Each is about two and a-half feet tall.
They were created by famous artists and designers.
A free smartphone app will allow people to check in each time an egg is found.
The locations will be released when 10 people have located an egg.
The egg hunters will be eligible for prizes.
From April 18-25, all the eggs will be on exhibit at Rockefeller Center.
They'll then be auctioned off by Sotheby's.
The Faberge Big Egg Hunt will benefit local charities, including Studio in a School, a program that brings visual arts to underserved New York kids.