PepsiCo removes iPhone app under criticism

PURCHASE, N.Y. - October 22, 2009 The soft drink and snack maker said in a statement it decided discontinuing the application was the "most appropriate course of action" after listening to "a variety of audiences."

PepsiCo had recently launched the "Amp up before you score" application to promote its Amp energy drink.

The application gave users pickup lines to woo two dozen stereotypes of women, from "the nerd" to "the foreign exchange student" and a scoreboard to keep track of their conquests.

Criticism swirled on blogs and on Twitter.

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