Retailers donate winter coats to Keep Kids Warm

NORTH PHILADELPHIA - November 16, 2011

The Keeping Kids Warm program is giving new winter coats to students throughout the city.

Maurice was one of the 385 students at Anna B. Pratt Elementary School in North Philadelphia who took home a brand new winter coat Wednesday.

"These are my three favorite colors, red, black and white," said Maurice.

The children took their fashion seriously. They surveyed the colors, they tested the fit, and they left looking stylish, but most importantly they snuggled into warm coats for free.

"As the days get colder they need to come to school prepared to learn, give them the resources to be prepared," said Evelyn Sample-Oates.

This is the 16th year of that the Bensalem based Charming Shoppes have participated in the Keeping Kids Warm program, and by the end of it, they will have donated more than 200,000 coats nationwide to children in need.

"We're in the clothing business," said Anthony Romano. "We feel we can keep them warm and comfortable in the warm winter months, and it also warms our hearts to give back."

3,000 children in 5 different Philadelphia schools are getting a new coat through this program. The donations are much needed, even more appreciated.

"Some of them come to school without the proper outerwear, so this is really a great help to families," said Denise Young.

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