Heineken says the deal will help Heineken grow in Mexico and Brazil, and will strengthen its position among imported beers in the United States, the most profitable beer market.
Femsa, formally Fomento Economico Mexicano S.A.B. de CV, will own a 12.5 percent stake in Heineken NV and a 14.9 percent stake in its parent, Heineken Holding NV.