Sales for the multistate game started Sunday morning.
And while it wasn't immediately known how sales were going, retailers say many people have been asking about the game in recent days and expressed an interest in playing.
New Jersey is already part of the multistate Mega Millions game, and officials say revenues earned from Powerball sales will benefit the cash-strapped state Treasury. They say other state lotteries have seen increased sales after adding Powerball with very little impact on existing lottery games.
Powerball is currently available in 31 states, as well as the District of Columbia and Virgin Islands, with weekly drawings held on Wednesday and Saturday nights at 11 p.m.
